Less than a year after the iPad first hit the UK, the tablet is transforming the way news is read. For internal communicators it is the biggest media development since the intranet, according to leading IC specialist agency Headlines.
The app as rapidly becoming a mandatory feature of the IC toolkit, and the agency’s channel development team says clients are eager to exploit its potential.

Managing director Peter Doherty told Inside Out: “Without doubt we are participants in a revolution – and no major player wants to miss the opportunity to take a leading role.”

Working with specialist partners, Headlines has made a major investment in app development and says interest has been phenomenal.